ZEX Media Group

ZEX Media Group (ZMG) is an all-in-one image management agency and content creation platform founded by legendary super-agent Thomas Zeumer — former president and CEO of Metropolitan Models, known for launching the careers of models like Heidi Klum and Claudia Schiffer. ZMG leverages cutting-edge technology in production, gaming, and the Metaverse to open new monetization avenues for talent and shareholders.

ZMG operates three verticals: Zex Image Management, Zex Innovation, and Zex Content Studios. My work spanned their technology and content arms, starting with a deep research study into Metahuman pipeline development and expanding into UX/UI design for their platform products.

Conducted an in-depth study into the full Metahuman production pipeline inside Unreal Engine — covering real-time capture, hair grooming, clothing simulation, and environment design. The goal was to understand the end-to-end workflow for creating high-fidelity, photorealistic digital humans that could be used across ZMG's talent and content platforms.

The research expanded into runway and fashion concepts, exploring how digital fashion could be applied to Metahuman characters for use in virtual campaigns and immersive experiences.

As my role at ZEX expanded, I moved into UX/UI design for their digital platform. I learned Figma and applied it immediately to real product work — creating wireframes and concepts for the platform's login flow, user dashboard, and marketplace interface.

The work involved thinking through user flows, information architecture, and visual design consistency — translating ZMG's brand identity into a functional, modern product experience.