Frickin Jeep Squad

Logo Designer

Illustrator

Frickin Jeep Squad sticker on a vehicle

Background

I collaborated with the client on a logo for his YouTube channel and his merch line. The channel reviews Jeep and car parts, and he vlogs his off-road adventures.

Approach

I presented two styles: one built around the off-roading elements, the other around the Jeep itself. After a few iterations, these were the final logos.

Frickin Jeep Squad logo Round badge version of the logo
The two styles. Both hold up in black and white, leaving color as a later choice.

Outcome

Both were delivered as vector and print-ready files, with the sticker artwork set at true size for the printer. They run on his social pages and on printed merch.

Sticker artwork at true size
Sticker artwork set up at true size for print.
Printed sticker cards Sticker in use Sticker in use, second view Sticker in use, third view Sticker in use, fourth view Sticker in use, fifth view
Printed and out in the world.

It's still the icon on all of their social channels.